Academic Public Administration Studies


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The Spectrum of Philanthropy 5717
Keynesian Substantiation of the Marketing Policies in Local Development 3531
An Analysis and List of Concepts of Social Marketing, Social Responsibility and Cause Related Marketing 3492
Adapting the Servqual Scale to Primary Health Care Services in Spain 3476
Managing Relations with Donors Using the Customer Relationship Management Concept 3441
Stages in the Historical Evolution and the Concept of Public Sector Marketing: Reflections on Developments 3254
The Effect of Fear Appeal HIV/AIDS Social Marketing on Behavior: Evaluating the Importance of Market Segmentation 3228
Globalization and Public Policies. Transnational Actors' Involvement 3221
The Social Enterprise: A Literature Review 3217
Determinants of Low Income People's Decisions to Give to Charity 3202

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